Users are the engine of a classifieds website and the more the users you have the greater your success will accelerate and reach new levels. But how to get those users to your website? I covered some points at a previous article about promoting a classifieds website, but on this Useful Wednesdays episode I will be focusing on local media.
Your website could get different user reactions depending on where they live. In many countries a classifieds website is not a common idea and they would be still using the local newspaper or a Facebook group for the same purpose. While at other countries it is a common thing to use a classifieds website and users are very much aware of how to use them. But what do both of those groups of users have in common? They both watch TV and most of them read the local newspaper, in the U.S. on average people spend 5 hours a day watching TV and a recent study in the UK found that more than 90% of newspaper reading is still in print.